I’m not a fan of the show “Deal or No Deal”.  In fact, there is something about it I can’t stand.  I’m not sure if I’m just bored when I watch it (which admittedly is only one time so maybe I didn’t give it a chance), or if the objectification of the girls they use in the show is that repugnant to me that I simply can’t watch it.  I mean, I can see why guys would love the show, simply to watch the girls prance around and hold those infamous cases of money with their glossy hair, and perfect makeup and tans, oh and the boobs, of course, the plethora of boobs and cleavage!

It just goes to show that the female breast is still such a powerful marketing tool that you can virtually sell a whole show based on the idea that you’ll get to see lots of “jiggle action” when you tune it.  And women arent’ totally immune to the power of the breasts either.  I must admit that when I see a pair of perfect breasts and perfect cleavage, there is something about it that sort of mesmerizes me.  Is it because I’m looking at it with envy or is it just that the female breast has that much of a subconscious impact on all of us that I simply can’t HELP myself staring at it?

Remember the Man Show and the juggies?  There’s a perfect example of marketing a show by breasts – oh and humor too, because I was admittedly a fan of that show, and I do like Jimmy Kimmel so it was fun to watch.  My boyfriend of course liked the juggies and their nightly after-show romps on the trampoline and skimpy skirts.  Why are female breasts such a powerful force?  Gosh, no wonder so many women are getting breast implants and searching for breast implant alternatives like breast enhancement gum and breast enlargement pills.  

There have been many hypotheses about this, but I do believe that it is because they signify the giving of life, at the heart of it.  While that may seem like a heady explanation for a part of the body which is essentially a big pile of excess fat, that’s what I think it instinctually boils down to, although in society today it seems to have boiled down to a sometimes frat party like shallow subjectification.  And that’s my take! 

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